We tend to think of some of the biggest companies in the world as being the most innovative. That doesn’t have to be the case. Small businesses are changing industries with big ideas. Don’t ever think that you can’t change the world because your business isn’t big enough. Here are a few ways to inspire innovation in even the smallest companies.
1. Be Different On Purpose
If everyone in your industry seems to be doing things the same way, find a different way to do it. You will find new opportunities that wouldn’t have presented themselves otherwise and new problems to solve before anyone else can.
2. Embrace Change
Consumers love new and exciting ideas but as business owners, they terrify us. We have already found something that works and it could be extremely costly to change it now. Try to think about every change being an opportunity and create a culture that embraces change as often as it can happen.
3. Listen to Your Customers
Don’t ever assume your customers are happy just because they are still buying from you. Find out how happy they really are and then find out what would make them even more happy. Solving their problems is the first step to your next great idea.
4. Offer A Unique Service
You don’t have to invent something new to be innovative, you can offer something no one else is offering. Offer a service that satisfies your customers needs outside of just your main offer. Give your customers a unique experience and you’ll be innovative by any standard.
5. Get Your Idea Moving
Don’t sit on your idea. Get behind it and push! Push it out in front of your customers and the world. Do this before your competitors think of the same think and make their move before you.
Don’t ever let the size of your company prevent you from being innovative, the world could always use more great ideas. What small companies would you consider innovative? Share in the comment box below or on Facebook and Twitter.